Zynga Drops the Beat With Dr. Dre in Mafia Wars
The only thing blowing up this time will be your speakers.
Awhile back, Zynga partnered with Snoop Dogg to blow up a four-ton armored truck in the desert to commemorate Mafia Wars reaching 10 million visitors in two weeks.
Today, Zynga is partnering with Snoop’s West Coast counterpart, Dr. Dre, who is using the social gaming phenomenon to promote his first album in more than a decade.
[We’ve included the footage of the truck blowing up for your entertainment. It’s interesting to note that Mafia Wars has added nine million players since that celebration in August, four months ago.]
Players of the Zynga game will be able to watch the music video for Dr. Dre’s first single, “Kush,” featuring Snoop Dogg and Akon. It starts streaming for free today. Dre’s album “Detox” will come out early next year.
In addition, users will be able to buy “limited edition” virtual goods tied in with the artist in the “Hustlin’ wit Dre” portion of the game. Items include headphones, a vintage car and weapons.