Sears Launches Movie-Download Service With Sonic Solutions

Sears Holdings Corp. has launched its online movie download service, Alphaline Entertainment, allowing Sears and K-Mart customers to download movies the same day they are released on DVD.

The service runs on Sonic Solutions’ RoxioNow platform, and the companies are working on a rollout to make the services available on portable media players, mobile phones and high-definition televisions under a multiyear agreement. Plans for the service were first announced in June.

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