Foodspotting Captures $3M Series A
Foodspotting, the maker of visually pleasing apps for recommending particular restaurant dishes, has raised $3 million in a Series A funding round led by BlueRun Ventures, the mobile-focused venture capital firm.
The San Francisco-based company has accumulated 550,000 iPhone downloads and 300,000 monthly Web site visitors, and has just released an Android app. It launched only last year.
Foodspotting is competing with the likes of Yelp, which is known for restaurant reviews but also includes all sorts of local businesses. However, Foodspotting allows only positive reviews of food, with the idea that a user would show up at a restaurant or in a neighborhood and glance at the app to quickly zero in on the best dishes to order.
Check out this recent NetworkEffect post on the bountiful competition in the sharing-pictures-of-food sector.
Foodspotting had just raised $750,000 from Felicis Ventures, 500 Startups and High Line Venture Partners in July 2010.
We have a video interview with Foodspotting CEO Alexa Andrzejewski that I’ll post later on, but unfortunately the press embargo on this announcement was broken before I’d encoded the video. In our interview, Andrzejewski justified how such a seemingly narrow project, especially in such a competitive market, could have broad appeal.