Peter Kafka

Recent Posts by Peter Kafka

Marlo Thomas, Meet Heidi Klum! She's Your New AOL Co-Worker.

Last year, Tim Armstrong got Marlo Thomas to pitch in on his AOL turnaround effort. Now he’s tapping a woman whose TV credentials are more recent: “Project Runway”‘s Heidi Klum. The “multi-hyphenate superstar,” along with Full Picture Entertainment, which makes “Project Runway” for the Lifetime cable network, are supposed to make “engaging video content, inspiring articles, addictive blogs [and] instructional photo galleries.”


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There’s a lot of attention and PR around Marissa, but their product lineup just kind of blows.

— Om Malik on Bloomberg TV, talking about Yahoo, the September issue of Vogue Magazine, and our overdependence on Google