Arik Hesseldahl

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LinkedIn Aims to Raise $175 Million in IPO, Filing Shows

As expected, LinkedIn’s S-1 filing just hit the SEC’s Web site. Here are a few details.

With the offering, LinkedIn hopes to raise $175 million. The company reports revenue for the 2009 fiscal year of $120 million and a loss of about $4 million. And for the first nine months of 2010 it reported revenue of $161 million with a profit of $1.9 million, or about 4 cents a share. It may be profitable now, but it doesn’t expect to be profitable on a GAAP basis in 2011 because it expects its costs to increase. Leading the list of costs it expects to increase: Technology infrastructure.

As of Sept. 30 it was sitting on nearly $90 million in cash.

As BoomTown’s Kara Swisher reported earlier today, the offering will be led by Morgan Stanley, with J.P. Morgan Securities, Allen & Company and UBS Securities all part of the underwriting team. No mention of Goldman Sachs however, which is also an investor.

The Mountain View, Calif., company runs what it calls “the world’s largest professional network on the Web with some 90 million members in 200 countries and territories.” The filing reports a monthly average of 65 million unique visitors during the three-month period ended December 2010, nearly double the 36 million from the same period in 2009, and 5.5 billion page views during the same period, up from 2.8 billion in 2009.

LinkedIn’s had a head count of 1,000 990 full-time employees as of Dec. 31. Of those, 524 were in engineering, product development and customer operations; 313 were in sales and marketing; and another 153 were classified as general and administrative.

Revenue for the first nine months of 2010 breaks down like this:

  • $65.9 million, or nearly 41 percent of sales, came from the Hiring Solutions segment
  • $51.4 million, or nearly 32 percent of sales, came from the Marketing Solutions segment
  • $44.1 million, or 27 percent of sales, came from premium subscriptions.
  • LinkedIn says that 27 percent of net revenue came from customers outside the U.S.

    CEO Jeffrey Weiner made $462,297, including a base salary of $250,000 a year and a bonus of more than $211,000. He has options to purchase 3,521,237 shares at an exercise price of $2.32 per share, and blocks of these options vest on a monthly basis. So far, options on about 1.6 million shares, or about 45 percent of his total option grant, have vested.

    CFO Steven Sordello made $342,507, with a base salary of $240,000 and a bonus of $101,306. He has options to buy about 295,000 shares in various blocks, with strike prices that range from 46 cents to $2.32 a share.

    Founder and chairman Reid Hoffman owns more than 19 million pre-IPO shares, or a little more than 21 percent of the company. With valuation estimates for the company ranging from $2 billion to $3 billion, Hoffman’s stake would be worth somewhere between $428 million and $642 million.

    Weiner owns 3.8 million shares, or about 4 percent, a stake worth between $82 million and $123 million. Among LinkedIn’s VC investors, Sequoia Capital has a little less than 17 million shares, or 19 percent, followed by Greylock Partners, with 14 million shares, or a little less than 16 percent. Bessemer Venture Partners has 4.6 million shares, or about 5 percent. They invested total venture funding of $103 million and collectively hold stakes worth between $796 million and $1.19 billion, depending on the valuation.

    LinkedIn’s long-awaited entry into the public market is one that many expect will be followed by other Internet firms in the coming year, including Zynga, Chegg and, finally, Facebook. And news of the filing comes on the heels of yesterday’s IPO by Demand Media, a Web publisher based in Santa Monica, Calif., which went public yesterday, with an offering that valued the company at $1.5 billion. Another anticipated IPO, by Skype, looks like it will be delayed until later this year.

    Yet an IPO is only one of the various scenarios that could take place at LinkedIn. According to NetworkEffect’s Liz Gannes, one scenario could be an acquisition by Google or Microsoft that takes place either right after filing of the S-1, or right after an IPO. Recent stock purchases have pegged the company at a valuation of about $2 billion, and an IPO would likely push it even higher.

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