OkCupid and Match.com to Marry

Match.com gets a little sweeter. The dating site, which operates as part of IAC, says it has acquired OkCupid for $50 million in cash, plus more payments based on future performance. OkCupid, which is mostly ad-supported, targets younger adults by creating low barriers of entry to participate. Once users get a taste of online dating for free, the hope is to introduce them to pay sites, like Match.com and Chemistry.com.


Latest Video

View all videos »

Search »

The problem with the Billionaire Savior phase of the newspaper collapse has always been that billionaires don’t tend to like the kind of authority-questioning journalism that upsets the status quo.

— Ryan Chittum, writing in the Columbia Journalism Review about the promise of Pierre Omidyar’s new media venture with Glenn Greenwald