Kara Swisher

Recent Posts by Kara Swisher

Annoying Can-You-Hear-Me-Now? Verizon Guy Actually Non-Annoying in Anti-AT&T iPhone Ad

BoomTown hates the Verizon “Can you hear me now?” guy even more than I do the Progressive Insurance lady.

But his lame schtick finally works in this commercial, which the wireless carrier just put out to herald its upcoming Apple iPhone launch.

It takes a clever, if unsaid, slaperoo at AT&T. Much deserved!

Enjoy the video:


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The best and brightest are usually put to work on optimisation. … They will then go forward and solve the inefficiencies, and that’s where 99% of most energy is spent on. But, at some point you run out of room to improve things, and that’s when you have to step aside and ask, can we make it different?

— Horace Dediu, in a podcast interview with William Channer

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