THQ Wireless Sells to Mobile Advertising Company 24MAS

Stockholm-based 24MAS has acquired THQ’s wireless division. The overlap between the two is not readily apparent: THQ Wireless develops mobile games and 24MAS is focused on mobile advertising, content distribution, cloud services and application hosting. In a release, 24MAS said it was drawn to THQ’s distribution network, which includes deals with major carriers in more than 80 countries. Terms of the acquisition were not disclosed.


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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus