YouTube Nabs Next New Networks
YouTube has finalized its acquisition of Next New Networks, announcing a deal that’s been in motion since late last year. No word on price for the New York-based site, but industry sources I talk to have been describing the deal as an “acq-hire,” and YouTube’s announcement of the deal seems to suggest the same by referring to “the addition of the Next New Networks team.” Google’s video site says 17 full-time Next New employees will join YouTube; Next New Networks’ site now directs visitors to YouTube.