Groupon Fills Dead Air With Bare-Bones Commercial

Groupon has rolled out a stripped-down commercial to fill ad time it had purchased in advance after its advertising debut during the Super Bowl. The new spot takes the place of the controversial ad campaign that it canceled after users complained that it was in poor taste. The new ad shows pages of a calendar being ripped off as the voiceover describes the kinds of deals Groupon offers, such as restaurants and spas, according to Chicago Breaking Business. The campaign will last about three weeks. Crispin Porter & Bogusky, the ad agency behind the Super Bowl spots, worked on the new commercial.


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Just as the atom bomb was the weapon that was supposed to render war obsolete, the Internet seems like capitalism’s ultimate feat of self-destructive genius, an economic doomsday device rendering it impossible for anyone to ever make a profit off anything again. It’s especially hopeless for those whose work is easily digitized and accessed free of charge.

— Author Tim Kreider on not getting paid for one’s work