Ina Fried

Recent Posts by Ina Fried

RIM’s Tablet to Go On Sale April 19, Pricing Borrows From the iPad’s PlayBook

Research In Motion offered up more details on its long-awaited PlayBook on Tuesday, announcing that the tablet should hit shelves on April 19 and will sell for basically the same price as a comparable iPad.

That means the 16GB model will sell for $499, a 32GB for $599 and a 64GB model will sell for $699, each with Wi-Fi connectivity but without a cellular modem. RIM plans to offer models with connectivity from Sprint and other cellular carriers later in the year.

RIM said that Best Buy stores will take pre-orders for the Wi-Fi PlayBooks starting immediately.

“Previews of the BlackBerry PlayBook have generated tremendous excitement and we know that customers are eager to get their hands on one,” RIM’s Craig McLennan said in a statement. “We share that excitement and we are very pleased to announce that customers can begin placing their orders with Best Buy today.”

The April 19 date is a little bit later than the first quarter timing that the company had originally targeted.

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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik