Peter Kafka

Recent Posts by Peter Kafka

MTV Digital Marketer Heather Hopkins Goes To Gilt

Heather Hopkins Freeland, who ran marketing and sales for MTV Networks Digital, has jumped from the Viacom unit to head marketing at Gilt City, the local offers company spun out of Gilt Groupe. Freeland joined Viacom in 2008 to build out MTV’s “Tribes” ad networks business.


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There’s a lot of attention and PR around Marissa, but their product lineup just kind of blows.

— Om Malik on Bloomberg TV, talking about Yahoo, the September issue of Vogue Magazine, and our overdependence on Google