Peter Kafka

Recent Posts by Peter Kafka

MTV Digital Marketer Heather Hopkins Goes To Gilt

Heather Hopkins Freeland, who ran marketing and sales for MTV Networks Digital, has jumped from the Viacom unit to head marketing at Gilt City, the local offers company spun out of Gilt Groupe. Freeland joined Viacom in 2008 to build out MTV’s “Tribes” ad networks business.


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Just as the atom bomb was the weapon that was supposed to render war obsolete, the Internet seems like capitalism’s ultimate feat of self-destructive genius, an economic doomsday device rendering it impossible for anyone to ever make a profit off anything again. It’s especially hopeless for those whose work is easily digitized and accessed free of charge.

— Author Tim Kreider on not getting paid for one’s work