Arik Hesseldahl

Recent Posts by Arik Hesseldahl

Microsoft Names Vet Chris Capossela as New Marketing Chief

That was fast. Only six days after the awkwardly timed departure of longtime Microsoft marketing head Mich Mathews, Microsoft has named Chris Capossela as its new head of marketing.

His title will be senior vice president of the Consumer Channels and Central Marketing Group, and he will report to COO Kevin Turner.

Capossela is a 20-year Microsoft veteran who previously ran the Microsoft Office Division. He helmed the launches of Office 2007 and 2010 and related server products. He was also instrumental in ushering Office into the cloud with Office Web Apps and Office 365. Before that he held several other jobs within Microsoft, including a stint as speech assistant to Microsoft founder and former CEO Bill Gates.

Here is a video from last year in which Capossela is talking with, oddly enough, ATD’s own Ina Fried (who was at the time only weeks away from announcing she would join ATD, I should note) about Office 365.

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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik