Dot-Coms Begin to Blossom in India
India, home to a legion of talented software engineers, has had a surprisingly undeveloped Internet economy: The nation has the lowest Internet penetration rate among major emerging markets and very little online commerce.
Now, that’s beginning to change.
A host of Indian Internet companies are emerging to offer their take on services that proved big hits in the U.S. and elsewhere. There are firms vying to become India’s version of Amazon.com, Groupon or Expedia, all with the goal of capitalizing on Indians’ growing interest in buying things online.