Another Boost for Bing: Microsoft Search Share Up in March, Says comScore

ComScore turned in its March search numbers today and they show Bing at a record high, Yahoo at a record low and Google with a search share that dwarfs the two combined.

For the month, Bing captured 13.9 percent of the U.S. search market*, up from 13.6 percent, and Yahoo captured 15.7 percent, down from 16.1 percent. Meanwhile, Google claimed a 65.7 share, an increase from 65.4 percent in February.

So a loss for Yahoo and an incremental gain for Bing, whose growth appears to be coming largely at its partner’s expense. Combined, the two have a 29.7 percent market share, which is flat versus last quarter.

*We’re talking explicit search queries here, which excludes slideshows, contextual and instant searches.

[Chart Credit: Mark Mahaney/ Citi]