LivingSocial Sells 27,000 Meals in Three Hours to Promote Real-Time Offers

LivingSocial sold 27,000 lunches in three hours today in Washington, D.C., as part of a promotion to highlight its new Instant Deals feature. The service allows people to get special offers immediately from their phone, rather than having to purchase them in advance to redeem later. For a short time today only, midday meals were marked down to $1 at 120 merchants–the next best thing to a free lunch. A spokesperson declined to comment on how much the merchants received for participating. Groupon is experimenting with a similar service called Groupon Now.


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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik