Peter Kafka

Recent Posts by Peter Kafka

Venrock Poaches a Principal From Alan Patricof

Here’s another indicator of the Internet funding frenzy: Sharp-elbowed competition for not just investments, but investors.

That appears to be what happened in the case of Marissa Campise, who is joining VC shop Venrock as a vice president–days after she received a promotion from rival investor Greycroft Partners.

Greycroft, the New York firm run by the revered Alan Patricof, put out a release trumpeting Campise’s move from senior associate to principal on April 25, as part of a series of hires and org chart shuffles.

Now she’ll be doing essentially the same thing–sourcing and evaluating new Internet and digital media investments–for more money at Venrock’s New York office. People familiar with Campise say the rival firm poached her with an aggressive offer.


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— Felix Salmon, writing about the potential of native advertising on the Web