Is That a Vibrating Pack of Proximity-Aware Electronic Cigarettes In Your Pocket, Or Are You Just Happy to See Me?

Bet your analog cancer stick can’t do this: Electronic cigarette maker Blu Cigs will next month release an edition of its nicotine-vapor pack that vibrates and flashes a blue light when 50 feet or less away from another pack. The $80 product will give would-be smokers a buzz, help them meet people, and then automatically exchange social networking profiles. Though the New York Times seemed to have trouble finding people who think this is a good idea, I’d love to see what Don Draper would do with it.