Ina Fried

Recent Posts by Ina Fried

Look What Happens When You Drop an iPad 2

Well, we already know that the iPad 2 can blend, but the folks at SquareTrade wanted to see just how well a new iPad–both with and without a Smart Cover–can withstand a fall.

They started with a waist-high drop of both iPads onto cement.

And, they were kind enough to share the video first with AllThingsD.

I don’t want to spoil all of the surprise, but let’s just say that Apple’s Smart Cover might be a smart choice for more reasons than just the fact it is a quick way to turn the tablet on and off.

That said, if you are planning on dropping the iPad, or are just the klutzy type, you might want to opt for an even sturdier case, of which there are many.


Latest Video

View all videos »

Search »

The ultimate native ads are the glossy fashion ads in Vogue: in most cases, they’re better than the editorial, and as a result, readers spend as much time with the ads — if not more — as they do with the edit.

— Felix Salmon, writing about the potential of native advertising on the Web