Kara Swisher

Recent Posts by Kara Swisher

Exclusive: Former Yahoo Brad Williams Takes Over as PR Head Honcho at Groupon

A Chicago boy is going home, as former Yahoo PR exec Bradford Williams takes over as VP of Global Communications at Groupon.

Williams, who worked at Yahoo during its ugly takeover fight with Microsoft, will need his even-keeled personality more than ever now, as the social buying phenom heads into its upcoming IPO.

Groupon has gotten a lot of flack for the unusual accounting in its recent S-1 public offering filing, as well as for the huge amount of money that some of its founders have taken out of the company.

And its CEO Andrew Mason is also, well, somewhat of a death-staring character.

Williams has longtime tech experience, having also worked at VeriSign, eBay and Gateway.

He is one of many former Silicon Valley hires that Groupon has made of late, including several from Yahoo and also Google.

(By the way, that’s me calling on the other line, Brad, so get ready to pick up a lot.)

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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus