Kara Swisher

Recent Posts by Kara Swisher

Viral Video: Samuel L. Jackson Reads “Go the F**k to Sleep”

What more is there to say, except this viral video of actor Samuel L. Jackson reading a viral “children’s” book is hysterical.

Written by Adam Mansbach, the book has developed a cult following. It’s more for parents than for their children, of course, in the style of “Everyone Poops.”

While some might be offended by it, I have definitely felt this way too many times over the years trying to put my kids to bed.

[UPDATE: Audible requested I remove the original video clip I had embedded here, as it violated its copyright. I did, of course, immediately and then replaced it with their own below. But fair warning: Audible's is shorter and 87 percent less funny.]


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The ultimate native ads are the glossy fashion ads in Vogue: in most cases, they’re better than the editorial, and as a result, readers spend as much time with the ads — if not more — as they do with the edit.

— Felix Salmon, writing about the potential of native advertising on the Web

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