Terrell Owens Loves His Fans, and More From Twitter Analysis

Despite all the tired wisecracks about the triviality of Twitter’s content and the supposed narcissism of its users, it’s clear that the popular microblogging site has established itself as a playground for celebrities. Though the world may not care about the song currently playing on your iPod or the tacos you ate for lunch, people are interested in whatever Justin Bieber or Taylor Swift deem worthwhile enough to say.

With that in mind, the always-sophisticated Journal sports section recently bandied around this question: What could famous athletes like LeBron James be writing about that’s so fascinating to more than 2.1 million followers? To calm our inquiring minds, we read nearly 2,000 tweets written by the five active athletes with the most followers in the four major sports (NFL, MLB, NBA, NHL) and analyzed their content.

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About Voices

Along with original content and posts from across the Dow Jones network, this section of AllThingsD includes Must-Reads From Other Websites — pieces we’ve read, discussions we’ve followed, stuff we like. Six posts from external sites are included here each weekday, but we only run the headlines. We link to the original sites for the rest. These posts are explicitly labeled, so it’s clear that the content comes from other websites, and for clarity’s sake, all outside posts run against a pink background.

We also solicit original full-length posts and accept some unsolicited submissions.

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