AHAlife Raises $6 Million to Pitch Luxury Items Using Well-Written Prose

New York-based AHAlife.com, which is merging commerce and content, has raised $6 million in new funding. Investors in the round are DCM and FirstMark Capital. To date, the company has raised $9 million. The site pitches one new luxury item for sale every day to its members, who sign up for free to receive its latest products. AHAlife attempts to differentiate itself from flash sales sites, but has a look similar to Fab.com, which raised $8 million yesterday.


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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik