Liz Gannes

Recent Posts by Liz Gannes

Ashton Kutcher Set to Smoothly Name-Drop Tech Start-Ups on TV

Sounds like Ashton Kutcher’s synergies between Hollywood and technology are about to get even stronger.

Kutcher’s character on “Two and a Half Men” will be an Internet billionaire named Walden Schmidt, it was unveiled today.

Tech start-ups already actively covet name drops by Kutcher to his seven million Twitter followers. But the active investor in start-ups like Airbnb, Hipmunk and Blekko should have double that audience on TV. “Two and a Half Men” averaged 14.7 million viewers last season.

CBS Entertainment President Nina Tassler shared the news about Kutcher’s character as part of a press tour today, though Kutcher himself hasn’t tweeted about it yet. Walden Schmidt is to be an “Internet billionaire with a broken heart,” she said.

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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus