Latest in Web Tracking: Stealthy “Supercookies”

Major Web sites such as MSN.com and Hulu.com have been tracking people’s online activities using powerful new methods that are almost impossible for computer users to detect, new research shows.

The new techniques, which are legal, reach beyond the traditional “cookie,” a small file that Web sites routinely install on users’ computers to help track their activities online. Hulu and MSN were installing files known as “supercookies,” which are capable of re-creating users’ profiles after people deleted regular cookies, according to researchers at Stanford University and University of California at Berkeley.

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About Voices

Along with original content and posts from across the Dow Jones network, this section of AllThingsD includes Must-Reads From Other Web Sites — pieces we’ve read, discussions we’ve followed, stuff we like. Six posts from external sites are included here each weekday, but we only run the headlines. We link to the original sites for the rest. These posts are explicitly labeled, so it’s clear that the content comes from other Web sites, and for clarity’s sake, all outside posts run against a pink background.

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