Liz Gannes

Recent Posts by Liz Gannes

Wal-Mart Acquires Social Ad Targeting Start-Up OneRiot

OneRiot, which targets mobile advertising based on social data, has been bought by Wal-Mart, or more specifically @WalmartLabs, the Silicon Valley unit founded out of the acquisition of Kosmix. OneRiot will contribute to @WalmartLab’s “Social Genome,” which targets products to customers. OneRiot had been through many iterations, starting as a social browsing plug-in called Medium, and had raised nearly $30 million (most of it way back in 2007) from investors including Commonwealth Capital Ventures, Spark Capital, Appian Ventures, Brad Feld and Elon Musk.


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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik