Peter Kafka

Recent Posts by Peter Kafka

AOL’s Old Ad Boss Lands at Spotify

Spotify has a lot of new users. And now it has someone to help get ads in front of them: Jeff Levick, the former head of AOL sales, who was bumped out of his old job in July. Levick’s LinkedIn profile now lists him as the music service’s chief advertising officer; prior to AOL he had put in eight years at Google.


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The best and brightest are usually put to work on optimisation. … They will then go forward and solve the inefficiencies, and that’s where 99% of most energy is spent on. But, at some point you run out of room to improve things, and that’s when you have to step aside and ask, can we make it different?

— Horace Dediu, in a podcast interview with William Channer