Peter Kafka

Recent Posts by Peter Kafka

Advertiser Reveals Rupert Murdoch’s Daily iPad Numbers

The Daily, Rupert Murdoch’s once-hyped iPad newspaper, has 120,000 readers a week, according to a media buyer who works with the publication. An executive at Zenith Optimedia told Bloomberg that the 120,000 figure includes both paid subscribers and free visitors. That circulation figure, Bloomberg notes, puts the paper at the same level as the Toledo, Ohio, daily Blade. News Corp. also owns this Web site.

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When AllThingsD began, we told readers we were aiming to present a fusion of new-media timeliness and energy with old-media standards for quality and ethics. And we hope you agree that we’ve done that.

— Kara Swisher and Walt Mossberg, in their farewell D post