Kara Swisher

Recent Posts by Kara Swisher

A Few Questions for Yahoo Product Dude Blake Irving — Who, Thankfully, Does Not Want to Make a Bid (Video)

While wandering around Yahoo’s campus in Sunnyvale, Calif. — where I had several fingers pointed at me, although it’s not polite to do so — for its annual Product Runway event last week, I got to spend a few minutes with its Chief Product Officer Blake Irving.

Irving, as you will see here, remains an upbeat and even jaunty figure at the troubled Silicon Valley Internet giant — even though his job has been made a quantum level more difficult by the swirl around the possible sale of Yahoo and its leadership morass.

Add to that major attrition and morale issues, especially in its product engineering staff, at the very same time Yahoo needs to prove that it can launch innovative products to keep up with the Googles, Facebooks and others.

That’s Irving’s thankless job, which was why he was touting a number of products last week, including Yahoo’s Livestand news reader that was finally released to the public.

Here he is talking about that and more in an interview with me, including the fact that he will not be bidding for Yahoo (I had to ask!):

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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus