John Paczkowski

Recent Posts by John Paczkowski

New York Times Digital Boss to Retire

Martin Nisenholtz, senior vice president of digital operations for the New York Times, is retiring at the end of this year. A 16-year veteran of the Times, Nisenholtz quarterbacked the company’s online efforts, beginning with NYTimes.com in 1996. Additional details at paidContent.


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The ultimate native ads are the glossy fashion ads in Vogue: in most cases, they’re better than the editorial, and as a result, readers spend as much time with the ads — if not more — as they do with the edit.

— Felix Salmon, writing about the potential of native advertising on the Web