Six Major Hotel Companies Launch a Hotel Search Engine Called Room Key

Here’s something novel: A new hotel search engine founded by companies that own hotels. The joint venture, called Room Key, is an effort to gain independence from some of the large online aggregators, like Priceline and Expedia or even Google. Room Key was founded by Choice Hotels, Hilton, Hyatt, InterContinental Hotels, Marriott and Wyndham Hotel, and acquired its technology from hotelicopter in an asset deal last year.


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Just as the atom bomb was the weapon that was supposed to render war obsolete, the Internet seems like capitalism’s ultimate feat of self-destructive genius, an economic doomsday device rendering it impossible for anyone to ever make a profit off anything again. It’s especially hopeless for those whose work is easily digitized and accessed free of charge.

— Author Tim Kreider on not getting paid for one’s work