John Paczkowski

Recent Posts by John Paczkowski

Apple’s Market Cap Tickles $400 Billion

Apple’s not the most valuable company in the world yet; that title remains Exxon Mobil’s.

But Apple is fast closing in on it.

With its share price charting a new all-time high Thursday, the company’s market cap passed the $400 billion mark for the first time ever before slipping back in afternoon trading. It’s still within spitting distance of that milestone, though.

That said, it’s got a fair bit of ground to cover before it matches Exxon or surpasses it. The oil giant currently has a market cap of about $417 billion.


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The best and brightest are usually put to work on optimisation. … They will then go forward and solve the inefficiencies, and that’s where 99% of most energy is spent on. But, at some point you run out of room to improve things, and that’s when you have to step aside and ask, can we make it different?

— Horace Dediu, in a podcast interview with William Channer