John Paczkowski

Recent Posts by John Paczkowski

Salar Kamangar: It’s Time to Channelize YouTube (Video)

Turns out videos of dogs on skateboards are far more lucrative when they’re part of a dog-lovers channel or a skateboard channel. Or both. In the D: Dive Into Media video highlights reel below, YouTube boss Salar Kamangar explains why.


D: Dive Into Media

Conversations with the most influential figures in media.
January 30-31, 2012
Dana Point, California

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I break down a product the same way I break down a character I’m going to play. I try to get inside the mind of that person — the user, the consumer — and figure out why they’re doing something and what they want from it.

— Ashton Kutcher’s investing philosophy