Peter Kafka

Recent Posts by Peter Kafka

Hulu CEO Jason Kilar Is Still Standing: The Full Dive Into Media Interview (Video)

Hulu isn’t supposed to be a success. And Jason Kilar isn’t supposed to have a job.

But the Hulu CEO is still running his site, a full year after angering his owners/bosses with a “Jerry Maguire” manifesto. And Hulu itself generated more than $400 million in revenue last year — just a few years after all the smart money was sure that the “ClownCo” would never work.

So what was Kilar thinking when he published that memo, anyway? And more important, what’s next for him and his site? We got to ask him directly at D: Dive Into Media last week — his first onstage interview in a very long time.

You can watch the full interview here, but you’re also going to want to watch Hulu carefully in the next few months. That’s because its strategic owners — Comcast, Disney and News Corp., which also owns this site — still don’t seem to have figured out what they want to do with the joint venture. And financial backer Providence Equity has a chance to get its money out this spring, which could directly impact Kilar’s plans, too.


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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus