Nokia: And Plan C Is We End Up Like RIM
As Hail Mary solutions go, Nokia’s decision to embrace Microsoft’s Windows Phone operating system is as desperate as they come. Indeed, Nokia VP Victor Saeijs says the company has no other alternative but to succeed with the Windows Phone operating system.
“Plan B is that Plan A must succeed,” Saeijs told Swedish business daily Dagens Industri.
That’s quite a bet, particularly when success is anything but guaranteed. While Nokia has managed to ship one million of its Lumia Windows Phones to date, it continues to struggle. The company recently posted its third consecutive quarterly net loss, as smartphone shipments fell 31 percent and overall handset sales dropped 29 percent.
That said, the positive reception given the device so far does bode well for Nokia. Morgan Stanley expects shipments of Nokia’s new Windows Phones to hit 37 million units in 2012 and 64 million units in 2013.
If that proves true, there may be no need for a Plan B.
