Order Takeout “Seamlessly” on iPad

Seamless, the popular Web site for placing food takeout and delivery orders, has launched an iPad app after seeing mobile sales increase to more than 25 percent of all transactions, up from 1 percent just two years ago. The free app features slider tabs instead of drop-down menus for selecting cuisines, the option to rate restaurants, and more prominent photos of venues and food items than are currently on the Web site. Seamless operates in 12 U.S. metro areas, including New York, Boston, San Francisco, Los Angeles, Philadelphia and Austin; following its acquisition of Menupages, it claims 40,000 restaurant menus in its database. Seamless CEO Jonathan Zabusky says the company plans to launch an Android version of the tablet app sometime this year.