New York Times Game Lets You Blow Up the New York Times

Now this is how you promote a long, thinky story on the Web: Tack a free, super easy shoot-’em-up game at the top. The story is a new piece in the New York Times magazine, about the rise of casual games like Angry Birds. The game lets you destroy, Asteroids-style, most of the Web page surrounding it, including the ads. Poynter’s Steve Myers has more.