Lauren Goode

Recent Posts by Lauren Goode

FitBit’s New (Non-Wearable) Device: The Wi-Fi Smart Scale

Fitbit, maker of the popular fitness device that clips onto clothing and tracks activity and sleep patterns, is attempting to set itself apart in the increasingly crowded fitness-tech market with the introduction of a new, Wi-Fi-equipped scale. The Aria Wi-Fi Smart Scale measures weight, body-fat percentage and body-mass index, and wirelessly transfers the data to users’ FitBit accounts; information from the scale is also accessible through FitBit’s iPhone and Android apps. First announced at CES earlier this year, the $129.95 scale goes on sale today on Fitbit’s Web site.


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There was a worry before I started this that I was going to burn every bridge I had. But I realize now that there are some bridges that are worth burning.

— Valleywag editor Sam Biddle