Arik Hesseldahl

Recent Posts by Arik Hesseldahl

Oracle Buys Social Media and Customer Engagement Player Vitrue

Oracle said today that it will acquire Vitrue, a privately held social media engagement platform company, based in Atlanta. The company manages more than 1.3 billion social interactions across more than 500 brands. Its customers include McDonald’s, NBC, Yahoo and Ikea. Financial terms are not being disclosed, but a report on TechCrunch has pegged the price at $300 million.


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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik