Target Taps Shopkick for a Mobile Rewards Program

Another big-name retail partnership for Palo Alto-based Shopkick, which enables consumers to earn gift cards for visiting stores and scanning products with their mobile phones. As of today, Target becomes Shopkick’s largest customer, following rollouts by retailers including American Eagle Outfitters, Best Buy, Crate & Barrel and Macy’s.


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Just as the atom bomb was the weapon that was supposed to render war obsolete, the Internet seems like capitalism’s ultimate feat of self-destructive genius, an economic doomsday device rendering it impossible for anyone to ever make a profit off anything again. It’s especially hopeless for those whose work is easily digitized and accessed free of charge.

— Author Tim Kreider on not getting paid for one’s work