Target Taps Shopkick for a Mobile Rewards Program

Another big-name retail partnership for Palo Alto-based Shopkick, which enables consumers to earn gift cards for visiting stores and scanning products with their mobile phones. As of today, Target becomes Shopkick’s largest customer, following rollouts by retailers including American Eagle Outfitters, Best Buy, Crate & Barrel and Macy’s.


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There’s a lot of attention and PR around Marissa, but their product lineup just kind of blows.

— Om Malik on Bloomberg TV, talking about Yahoo, the September issue of Vogue Magazine, and our overdependence on Google