Talking Less, Paying More for Voice

The largest U.S. wireless carriers are working on ways to keep their customers paying up for something they do less and less — making phone calls.

In a sea change for consumer behavior, the amount of time spent making old-fashioned voice calls has fallen every year since Apple Inc. introduced the iPhone in 2007. The rub for carriers is that voice billings still account for about two-thirds of what they charge cellphone customers every month.

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