Arik Hesseldahl

Recent Posts by Arik Hesseldahl

Intel’s Otellini Sees Lots and Lots of Ivy Bridge Machines in Your Future

During a conference call with analysts discussing Intel’s quarterly earnings, CEO Paul Otellini had a look at what’s to come with its latest chip known internally as Ivy Bridge.

He said that Intel is currently tracking more than 140 Ivy Bridge-based machines in various stages of the design process. Of those, more than 40 will be touch-enabled and a dozen will be convertibles, or notebooks with a screen that flips around so it can be used like a tablet.

On the subject of tablets, Otellini says Intel views them essentially as “incremental machines” that will command an increasingly larger share of the consumer wallet. With Microsoft set to release Windows 8 later this year, Otellini said that Intel “will participate in that market,” but that sales of Intel-based Windows 8 tablets won’t be material in 2012. Those tablets, by the way, will be built around a variant of Intel’s low-power Atom chip codenamed Clover Trail. At least 20 of those tablets are in the works, too.

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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus