Can Social Media Rescue Iowa Levee?

HAMBURG, Iowa — When floodwaters threatened this farming community last year, the federal government spent a little more than $4 million to shore up its levee, saving many local businesses.

Now, the town of about 1,100 must come up with as much as $5.6 million to inspect and repair the levee and keep those businesses from suffering—and maybe being forced to flee.

So residents took to the Internet to ask for donations, designing a folksy website including a video of citizens dancing on Main Street to the classic rock song “Proud Mary.”

Read the rest of this post on the original site »


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Along with original content and posts from across the Dow Jones network, this section of AllThingsD includes Must-Reads From Other Web Sites — pieces we’ve read, discussions we’ve followed, stuff we like. Six posts from external sites are included here each weekday, but we only run the headlines. We link to the original sites for the rest. These posts are explicitly labeled, so it’s clear that the content comes from other Web sites, and for clarity’s sake, all outside posts run against a pink background.

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