Kara Swisher

Recent Posts by Kara Swisher

Former Yahoo Marketing Head Joins Skype as CMO

Former Yahoo marketing head Elisa Steele, who left that company in December, is joining Skype as its new chief marketing officer. Steele, who worked at Yahoo under former CEO Carol Bartz, will become CMO of the Internet communications company, as well as a corporate VP at Microsoft.

Steele will report directly to Skype President Tony Bates and will oversee Skype’s global brand for the unit, which is owned by the software giant.

Before Yahoo, Steele has previously worked at NetApp and Sun Microsystems, also in marketing roles.


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Just as the atom bomb was the weapon that was supposed to render war obsolete, the Internet seems like capitalism’s ultimate feat of self-destructive genius, an economic doomsday device rendering it impossible for anyone to ever make a profit off anything again. It’s especially hopeless for those whose work is easily digitized and accessed free of charge.

— Author Tim Kreider on not getting paid for one’s work