Wrapp’s Social Gifting App Adds Big-Name Retailers for School Shopping

Wrapp, the mobile app that lets you give your Facebook friends free gift cards from retailers, has added a host of new offers just in time for back-to-school shopping. The Swedish company, which launched in the U.S., raising funds from Greylock’s Reid Hoffman, says it has added Office Depot, Dockers, Rent the Runway, Levi’s, Rovio’s online shop, Amazon-owned Zappos, and Roots to its selection of gift cards.


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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus