Groupon Co-Founder Eric Lefkofsky Doesn’t Sell Millions of Shares

He only transfered them. According to an SEC document filed on Friday, Groupon Chairman and co-founder Eric Lefkofsky distributed nearly 19 million shares from the daily deals company. The Wall Street Journal reports that the shares were dolled out members of an investment entity, including early employees, advisers and his family’s charitable foundation. A spokesperson for Lefkofsky, who controls 28 percent of the company’s voting power, confirmed he was not selling the shares. On Friday, those shares were worth about $77 million.


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The ultimate native ads are the glossy fashion ads in Vogue: in most cases, they’re better than the editorial, and as a result, readers spend as much time with the ads — if not more — as they do with the edit.

— Felix Salmon, writing about the potential of native advertising on the Web