Intel to Slash Energy Use by Chips

Intel Corp. expects to slash the energy consumption of its flagship chip line by 41 percent, the Silicon Valley company’s latest move to make mobile computers thinner and operate longer on a battery charge.

The company, at an annual developer conference that kicks off Sept. 11 in San Francisco, plans to provide some of the first details about a more power-efficient line of microprocessors arriving next year. Intel’s announcements come as demand has slowed noticeably for conventional laptops and as a new category called Ultrabooks so far have failed to gain much traction.

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Apple and Samsung tower over the fortunes for software-only Microsoft or service-oriented Google and Amazon. Although all companies are growing, the value, as defined by the buyer, resides in the whole product.

— Horace Dediu, writing about hardware and the “value chain evolution” in the tech industry