eBay’s New Logo: Same Four Colors, New Font

Seventeen years after it launched, eBay is updating its logo to reflect its updated approach to selling not just used items, but also new things. “It’s eBay today: A global online marketplace that offers a cleaner, more contemporary and consistent experience, with innovation that makes buying and selling easier and more enjoyable,” said President Devin Wenig. The logo keeps the same colors — red, blue, yellow and green — but boasts an updated, more straightforward font. The new logo will go live in mid-October, or you can see it here now.


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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik