When Twitter Fans Steer TV

There’s a new critic in television writing rooms pressuring some producers to tweak scripts: The Twitterati.

Comments posted on Twitter and other social-media websites about television shows have exploded in the past year, to 75.5 million in July from 8.8 million a year earlier, far faster than overall growth in such comments, according to research firm Bluefin Labs. And the comments are beginning to have an impact on the writing of shows.

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